Due to the financial blessings mentioned above, at the March meeting in Sydney, UCG-Australia Board members voted to allocate an additional A$20,000 in this financial year to the preaching of the gospel.

As a result, the Board was presented with an initiative to promote The Middle East in Bible Prophecy in June 2007 in two advertising mediums—The Reader's Digest and the Consumer Information Centre catalogues.

In recent times, the Consumer Information coupon ads have been particularly successful. From January to April over 2 million households in Australia received their summer catalogue in which the booklet What Happens After Death? and The Good News magazine were offered. UCG–Australia received nearly 2,000 responses from this campaign, breaking all previous records for a single print ad, not only in the number of responses received, but also the cost per response, which came in at approximately A$4.

The target number for new Good News subscribers to be added for this financial year has already been passed, with the end-of-year target projected to be exceeded by at least 26 percent.

With the additional media initiative of $20,000, the target number for new subscribers could be exceeded by as much as 39 percent.